HTC makes ROM access easier, E-club undergoes changes

Gone are the days, when you had to register a username, password and serial number to get access to the ROMs for your device. Now, all you need is your device’s serial number to download the latest ROM for your device.

Please note that the e-club is still there, but now hosts mobile content. ROM upgrades are thus availble under support section.

http://www.htc.com/www/support.aspx